According to Gallup, 400,000 new businesses are being born annually in the United States, while 470,000 per year are dying. At first glance, these findings seem alarming. However… Keep calm and don’t panic! On the positive side, you can achieve that dream of being your own boss by carrying out a low-cost startup idea. Creating a startup from scratch involves hard work, determination, a realistic business plan and well-thought-out marketing campaigns.
Effective advertising efforts for startups should combine diverse tactics that allow you to reach your audience in different ways. For example, you can attract customers worldwide through social media. But, if you just meet a potential customer… will you miss the opportunity to promote your startup? At the early stages you simply can’t afford that!
As people get to know your business, they will find your brand more recognizable and familiar. So, how can you boost your brand awareness with offline tools? By implementing branded office supplies, you will be able to promote your startup. Do you need some ideas? Take a look:
The main goal of investing in promotional products or branded office supplies is to increase brand recognition. There is a myriad of products that can serve your purpose. For example, branded post-its can work as promotional gifts for your soon-to-be loyal customers. Post-its are an iconic office product that’s really practical and used often. High quality branded post-its can help you spread the word about your business -and they don’t cost a ton: see here. When executed properly, promotional marketing products can have a significant ROI.
Cube boxes are designed to achieve a greater impact when delivering small-size promotional gifts. These presentation boxes can make your contents more interesting and organized. Stylish packaging can give your promotional gifts a professional look and differentiate your products from others. So, if you are looking to enhance your brand’s reputation, a visually appealing presentation box can help you stand out. If this sounds like a great option, you can personalize cube boxes here under $195.00 for a quantity of 50. Not only they come in two convenient sizes, these cube boxes can improve your brand exposure in an authentic way.
A recent research conducted by British Promotional Merchandise Association (BPMA) surveyed 15,000 people who receive promotional products, 56% of them said their impression of the company improved after receiving a branded item or branded office supplies. There is a myriad of product to choose from. One of the most traditional promotional items are pens- still going strong. The great thing about these desk accessories is that they are useful giveaways. You can choose the pen style that fits your requirements and avoid cluttering them with too much text; just include your brand name and corporate colors.
Custom mugs can be as versatile as practical. They have never gone out of style. When it comes to personalization, include your company logo and customize them to fit the purpose of your promotion. Not also mugs can be given away to your customers; they are perfect for those coffee lovers in your office. Show your staff your appreciation by giving them a mug.
Branded office supplies have been a popular choice for marketing and advertising campaigns for several years. Branded products can positively impact your brand and sales, while improving your brand perception. Which office supplies are the most effective for your business? If you haven’t gotten your office supplies for your business yet, which ones do you think are a great match for your marketing needs? Let us know what you think.